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* 100 Things Every Designer Needs to Know About People (Voices That Matter) ↠ PDF Download by # Susan Weinschenk eBook or Kindle ePUB Online free. 100 Things Every Designer Needs to Know About People (Voices That Matter) We design to elicit responses from people. This book combines real science and research with practical examples to deliver a guide every designer needs. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. With it you’ll be able to design more intuitive and engaging work for print, websites, applications,
| Title | : | 100 Things Every Designer Needs to Know About People (Voices That Matter) |
| Author | : | |
| Rating | : | 4.81 (544 Votes) |
| Asin | : | 0321767535 |
| Format Type | : | paperback |
| Number of Pages | : | 256 Pages |
| Publish Date | : | 2015-12-26 |
| Language | : | English |
She is a speaker and teacher, and has written several books, including How To Get People To Do Stuff, 100 Things Every Presenter Needs To Know About People, 100 Things Every Designer Needs to Know About People, and Neuro Web Design: What makes them click? Susan writes two popular blogs: the Brain Wise blog at Psychology Today, and her own blog at her website: theteamw/blog. . Susan Weinschenk has a Ph.D. in Psychology, and over 30 years of exper
Concise yet densely packed with UX goodness I have been waiting for a book like this for so many years now. I think with every profession there are certain ideas that are taken for granted and, over the decades, become "fact" for practitioners. But just because research showed something Concise yet densely packed with UX goodness Tim I have been waiting for a book like this for so many years now. I think with every profession there are certain ideas that are taken for granted and, over the decades, become "fact" for practitioners. But just because research showed something 40 years ago doesn't mean that study was well done, or correct, in the first place. The strength of this book is that the author cites more recent research about principles you either thought you knew, and were wrong, or that you thought you knew, and are still right. I feel a certain sense of libe. 0 years ago doesn't mean that study was well done, or correct, in the first place. The strength of this book is that the author cites more recent research about principles you either thought you knew, and were wrong, or that you thought you knew, and are still right. I feel a certain sense of libe. "Immediately useful tips" according to C. Jarrett. This appealing short book brings together little nuggets of psychology, which the author makes immediately relevant to design decisions.It's simply and clearly written. You can choose whether to read it straight through, focus on just one of the 10 sections, or simply pick out a single item of the 100. Each one is:- self-contained,- described with an example,- supported by appropriate research, and- finishes with one or more 'Takeaways' that you can use immediately.. "Five Stars" according to SV. In great condition, just what I was expecting.
We design to elicit responses from people. This book combines real science and research with practical examples to deliver a guide every designer needs. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. With it you’ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play.Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as:What grabs and holds attention on a page or screen? What makes memories stick? What is more important, peripheral or central vision? How can you predict the types of errors that people will make?What is the limit to someone’s social circle?How do you motivate
About the Author Susan Weinschenk has a Ph.D. in Psychology, and over 30 years of experience as a behavioral scientist, applying psychology to the design of communication and online interactions. Susan is the founder of the Weinschenk Institute, LLC. She is a speaker and teacher, and has written several books, including How To Get People To Do Stuff, 100 Things Every Presenter Needs To Know About People, 100 Things Every Designer Needs to Know About People, and Neuro Web Design: What makes them click? Susan writes two popular blogs: the Brain Wise blog at Psychology Today, and her own blog at her website: theteamw/blog. She is a consultant to Fortune 1000 companies, start-ups, educational institut
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