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[Shane Hunt, John Mello] ↠ Marketing ✓ Download Online eBook or Kindle ePUB. Marketing At times it feels like the writer/publisher is just trying to expand the volume Max At times it feels like the writer/publisher is just trying to expand the volume of the book. I am pretty sure the book can be shortened.. Nice A nice read; the book is written well, easy to follow, and is interesting. At the beginning of the chapter there is a section called "Executive Perspective" that highlights a professional in a certain field and asks them how marketing is relevant to their job and also give
| Title | : | Marketing |
| Author | : | |
| Rating | : | 4.97 (553 Votes) |
| Asin | : | 0077861094 |
| Format Type | : | paperback |
| Number of Pages | : | 496 Pages |
| Publish Date | : | 2017-05-11 |
| Language | : | English |
At times it feels like the writer/publisher is just trying to expand the volume Max At times it feels like the writer/publisher is just trying to expand the volume of the book. I am pretty sure the book can be shortened.. Nice A nice read; the book is written well, easy to follow, and is interesting. At the beginning of the chapter there is a section called "Executive Perspective" that highlights a professional in a certain field and asks them how marketing is relevant to their job and also gives advice for soon to be graduates.. "Market yourself." according to ScottB. Good book. Nice breakdown of the marketing concept. The sections on "Marketing yourself" is worth the read. It's nice to see how the book has a section on how to get "yourself" out there and helps you create a nice profile. Easy to read and does not demand a huge vocabulary.
Career tips throughout and a comprehensive marketing plan exercise focusing on the most important product in students' lives -- themselves -- is only further improved by the program's availability within Connect, where the adaptive SmartBook, iSeeIt Videos, Learning Objective Video Overviews, and other assignables make assignment management and reporting easy.. Whether students pursue a major in marketing or another field, Marketing's focus on branding and understanding, reaching, and responding to customers makes Marketing the most practical choice for the Principles of Marketing course. McGraw-Hill's newest Principles of Marketing franchise, Marketing by Shane Hunt and John Mello, covers all foundational marketing topics in fourteen focused, concise chapters geared toward illuminating the many connections between marketing, students' lives, and their future careers
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