Read Switch: How to Change Things When Change Is Hard by Chip Heath, Dan Heath Online

[Chip Heath, Dan Heath] ↠ Switch: How to Change Things When Change Is Hard ✓ Read Online eBook or Kindle ePUB. Switch: How to Change Things When Change Is Hard Amazon Customer said disappointingly uninspiring (but bonus star given for the outline). This is supposed to be a book to help catalyze change right? One can't help but think of the South Park episode when Obama gets elected and everyone destroys the town because "change" is coming. This book approaches change with the entire notion of shooting first and asking questions later, if at all. Everything you need to know is on page "disappointingly uninspiring (but bonus star given for the outline)"

Switch: How to Change Things When Change Is Hard

Title : Switch: How to Change Things When Change Is Hard
Author :
Rating : 4.80 (791 Votes)
Asin : 0385528752
Format Type : paperback
Number of Pages : 305 Pages
Publish Date : 2014-04-18
Language : English

Amazon Customer said disappointingly uninspiring (but bonus star given for the outline). This is supposed to be a book to help catalyze change right? One can't help but think of the South Park episode when Obama gets elected and everyone destroys the town because "change" is coming. This book approaches change with the entire notion of shooting first and asking questions later, if at all. Everything you need to know is on page "disappointingly uninspiring (but bonus star given for the outline)" according to Amazon Customer. This is supposed to be a book to help catalyze change right? One can't help but think of the South Park episode when Obama gets elected and everyone destroys the town because "change" is coming. This book approaches change with the entire notion of shooting first and asking questions later, if at all. Everything you need to know is on page 259 - an outline for catalyzing change, that's what the book comes down to, a basic outline. Yes it's a good outline but I feel like I wasted my life with this book, a flyer would have been suffi. 59 - an outline for catalyzing change, that's what the book comes down to, a basic outline. Yes it's a good outline but I feel like I wasted my life with this book, a flyer would have been suffi. "John Kotter and Dan Cohen – facilitates great conversations and brings forth profound questions and insight into" according to Tony D. Purkal. Chip and Dan Heath’s Switch – although a more superfluous exploration of change management than the more scholarly pieces on the subject by Dr. John Kotter and Dan Cohen – facilitates great conversations and brings forth profound questions and insight into the emotional dimension of change management. Instead of focusing on “people problems” so agonized over by Dan Cohen in his The Heart of Change, Switch offers provocative narratives that instill a more practical and wholesome approach to change manag. Excellent "business" book that has implications for your real life, too I am by no means a big fan of "business books". Most feel like they're thrown together quickly and read like dirge. I was pleasantly surprised by Switch -- which both reads easily and is absolutely relevant to the problems we all face in our work (and personal) lives. It breaks down the process of change into three easily-remembered and compelling constructs, and gives lots of practical examples for each construct. I found myself incorporating the concepts from Switch into my daily activities immediately, and my zeal for the model

The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.. Psychologists have discovered that our minds are ruled by two different systems—the rational mind and the emotional mind—that compete for control. Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives?The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. This tension can doom a change effort—but if it is overcome, change can

(If people hate change, then having a kid is an awfully dumb decision.)It puzzled us--why do some huge changes, like marriage, come joyously, while some trivial changes, like submitting an expense report on time, meet fierce resistance? We found the answer in the research of some brilliant psychologists who’d discovered that people have two separate “systems” in their brains—a rational system and an emotional system. Activists combatting seemingly intractable problems such as child malnutrition. The rational system is a thoughtful, logical planner. They succeeded--and, to our surprise, we found striking similarities in the strategies they used. Managers trying to overhaul an

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